Daily Reading List – July 14, 2023 (#122)

I had a good time today talking to a prospective customer who already bets big on another hyperscaler. By the end of the chat, they seemed psyched about the handful of ways that Google Cloud is different and better. But hey, just use a cloud, any cloud. It’s better up here. Have a good weekend!

[article] The Most Common Go-to-Market Questions This Expert Gets from Early Founders. You don’t have to be a founder to get value from this piece on go to market motions, forecasting, and more.

[blog] Business Advice Plagued by Survivor Bias. Are we just listening to the people who “made it” versus learning more lessons from those that failed along the way? Maybe so, and it should give us pause.

[blog] Traffic Routing in Cloud Run. This is a good look at how to route traffic to different revisions of your app. This matters if you’re doing gradual rollouts, or even rollbacks.

[blog] Generative AI Dominates The Top 10 Emerging Technologies Of 2023. This generative AI thing may have legs! I like this view by Forrester that factors in time horizons, and industries.

[blog] Simplify troubleshooting in Google Kubernetes Engine with new playbooks. In-context assistance is such a productivity booster, and that matters when you’re facing issues. These new playbooks pop up when common Kubernetes issues happen to platform teams.

[article] Microsoft’s ongoing cloud security problem. They’ve got a wide attack surface, and will hopefully right the ship with a more security-first approach.

[blog] Govulncheck v1.0.0 is released! Even if your cloud isn’t super-secure, at least use a programming language that’s doubled-down on vulnerability management. Great work by the Go team.

[article] Nail Your Presentation — Even When Your Time Is Cut Short. This has probably happened to you. You’ve got this great talk, and all of a sudden your timeslot is cut in half. Here’s advice on how to handle it.

[blog] Taking GCP PubSub reliability out for spin. While you want to trust that services do what they say, it’s also important to try out key scenarios for yourself. Somewhat related post on message ordering.

[blog] What Are Deployment Patterns? Check out this post for an overview of common deployment patterns you should be familiar with.

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Author: Richard Seroter

Richard Seroter is currently the Chief Evangelist at Google Cloud and leads the Developer Relations program. He’s also an instructor at Pluralsight, a frequent public speaker, the author of multiple books on software design and development, and a former InfoQ.com editor plus former 12-time Microsoft MVP for cloud. As Chief Evangelist at Google Cloud, Richard leads the team of developer advocates, developer engineers, outbound product managers, and technical writers who ensure that people find, use, and enjoy Google Cloud. Richard maintains a regularly updated blog on topics of architecture and solution design and can be found on Twitter as @rseroter.

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